SPARK VIRTUAL 2022 WEEK OF LEARNING

FareHarbor’s most anticipated event of the year is coming to you (virtually!) this October. Discover opportunities to think bigger, work smarter, and share our knowledge during this week of learning.

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SPARK WEEK OF LEARNING AGENDA

Tackle today’s most relevant tourism topics in an immersive online learning experience that includes live breakout sessions and chances to connect with FareHarbor partners. Here’s what you can expect:

Attend a half day of can’t-miss content that aired at Spark Las Vegas earlier in the month. Expect to hear from FareHarbor leaders, our Product team, and other operators as we pull back the curtain on what’s next for the industry. Take advantage of a virtual expo hall where you can sit down with FareHarbor partners.

Time	Session	Description
10:00 – 11:30	Morning Session	Hear from the FareHarbor Product team, other successful operators, and get an inside look at untapped FareHarbor teams and resources.
11:30 – 13:00	Expo Hall & Lunch Break	Visit the virtual Expo Hall to network with FareHarbor partners.
13:00 – 14:30	Afternoon Session	Hear from industry partners, learn how to grow your business with the FareHarbor Distribution Network, and get insights from FareHarbor Leadership as they answer your questions and pull back the curtain on what’s next for our industry.

Time	Session	Description
10:00 – 11:30	Morning Session	Hear from the FareHarbor Product team, other successful operators, and get an inside look at untapped FareHarbor teams and resources.
11:30 – 13:00	Expo Hall & Lunch Break	Visit the virtual Expo Hall to network with FareHarbor partners.
13:00 – 14:30	Afternoon Session	Hear from industry partners, learn how to grow your business with the FareHarbor Distribution Network, and get insights from FareHarbor Leadership as they answer your questions and pull back the curtain on what’s next for our industry.

Join FareHarbor experts in live breakout sessions designed to hone in on a specific skill and to help you grow your business. We’ve designed this experience specifically for your region to share knowledge that directly addresses your unique business needs.

Time	Session	Description
10:00 – 11:00	Using Data to Understand Your Customer	We live in a time where information is plentiful. The purpose of today’s session is to understand how you can use data to your advantage, to better understand your customer and make calculated business decisions.
11:00 – 12:00	Marketing to British Customers and How to Keep Them Coming Back	In this presentation we will take a look at travelers from the UK and break down specifics on where and how they travel. We will also take a deep dive into some great ways to turn these potential customers into returning guests.

Time	Session	Description
10:00 – 11:00	Using Data to Understand Your Customer	We live in a time where information is plentiful. The purpose of today’s session is to understand how you can use data to your advantage, to better understand your customer and make calculated business decisions.
11:00 – 12:00	Marketing to British Customers and How to Keep Them Coming Back	In this presentation we will take a look at travelers from the UK and break down specifics on where and how they travel. We will also take a deep dive into some great ways to turn these potential customers into returning guests.

Time	Session	Description
10:00 – 11:00	Capture In-Destination Customers	Year after year, in-destination bookings account for roughly 50% of activity companies revenue. Wish you could capture these bookings, but are too busy spending time with your customers? Join us for ready-to-use strategies to capture in-destination bookings.
11:00 – 12:00	How to Make the Most of Your Off-Season	Join this presentation and learn useful tools to boost and grow your business during your off season. We will show you how to take advantage of your slow time in order to increase your revenue and online presence, as well as how to get ready for the peak season.

Time	Session	Description
10:00 – 11:00	Capture In-Destination Customers	Year after year, in-destination bookings account for roughly 50% of activity companies revenue. Wish you could capture these bookings, but are too busy spending time with your customers? Join us for ready-to-use strategies to capture in-destination bookings.
11:00 – 12:00	How to Make the Most of Your Off-Season	Join this presentation and learn useful tools to boost and grow your business during your off season. We will show you how to take advantage of your slow time in order to increase your revenue and online presence, as well as how to get ready for the peak season.

Time	Session	Description
10:00 – 11:00	5 Ways to Streamline Your Day-to-Day Operations	Learn how to customise FareHarbor and improve your workflow. Your Dashboard should work for you, not the other way around!
11:00 – 12:00	FareHarbor Features to Drive Conversions	We explore the features that will optimise your customers’ journey and increase your bookings.

Time	Session	Description
10:00 – 11:00	5 Ways to Streamline Your Day-to-Day Operations	Learn how to customise FareHarbor and improve your workflow. Your Dashboard should work for you, not the other way around!
11:00am – 12:00	FareHarbor Features to Drive Conversions	We explore the features that will optimise your customers’ journey and increase your bookings.

Time	Session	Description
10:00 – 11:00	Ranking on Google. Keep it Simple.	Appearing in the top results of a Google search is a great way to increase online bookings. We cover what you should take into account, including how to write an attractive meta description and title tag to promote clicks to your website.
11:00 – 12:00	How You Can Build Trust Throughout the Customer Journey	Your website is an extension of your business, so it is critical that it is set up in a way that builds trust with your customer. We are going to take a journey in the (digital) steps of a customer to see where we can build a more trustworthy online experience.

Time	Session	Description
10:00 – 11:00	Ranking on Google. Keep it Simple.	Appearing in the top results of a Google search is a great way to increase online bookings. We cover what you should take into account, including how to write an attractive meta description and title tag to promote clicks to your website.
11:00 – 12:00	How You Can Build Trust Throughout the Customer Journey	Your website is an extension of your business, so it is critical that it is set up in a way that builds trust with your customer. We are going to take a journey in the (digital) steps of a customer to see where we can build a more trustworthy online experience.

OUR SPONSORS

FAQ

Spark Virtual is completely free to attend.
Spark Virtual is hosted through Airmeet, our virtual event platform. Please use the unique link sent to the email you used to register. If you are planning to attend on multiple days, you will use the same link every time you enter the event.
No, you do not have to download Airmeet. You will be able to access the event directly in your web browser of choice. We do recommend using Chrome for the best experience.
Absolutely, we encourage any and all tour and activity operators to join!
If you have additional questions, please reach out to the Spark team at [email protected].

New to Spark?

Check out some of our past sessions
to get a taste of the experience!

Have a Question For the Spark Team?

Let the countdown begin!

Countdown

Register Now

New to Spark?

Check out some of our past sessions to get a taste of the experience!

Have a Question For the Spark Team?

Let the countdown begin!

Countdown

Register Now